Golden Peanut and Tree Nuts is a leading sheller and processor of a wide variety of nuts, including peanuts and pecans. With a long list of benefits and products suitable for endless applications, we leveraged print and digital to let food and beverage manufacturers, as well as growers, know that Goodness is Golden.
Three areas of opportunity for Golden Peanut and Tree Nuts were the baking and confectionery, brewing and pet food industries. We created targeted ads that matched Golden’s expertise with the unique needs of potential customers.
A second series of ads focused on the benefits of specific Golden products, including hull and fiber, refined peanut oil and raw peanuts.
On social, we created a series of images and infographics that called out the specific benefits that only Golden can deliver.
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Finding a clean-label sausage is easy. You just have to flip the box and look!
Finding a clean-label sausage is easy. You just have to flip the box and look!
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