Cartoon woman with menopause

Don't Sweat It

Menopause isn’t usually fun to talk about, but for women with hot flashes, finding relief for their uncomfortable symptoms is crucial. For years, we’ve worked to position Novasoy as an all-encompassing menopause resource that provides women with the knowledge, tools and support they need to combat hot flashes. With our “We Get It” stop motion animation video, we combine helpful information with relatable humor to help position Novasoy as your menopause partner.

Upbeat music, approachable copy and colorful animation help this short video come to life.

A comprehensive paid advertising and social media plan helped further leverage this message to their target demographic.

novasoy social media posts

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